FOUNDER VIDEO
Service
Creative direction, video production
Category
Company VIdeos
Sixty seconds of the right words, in the right order, changes how the world sees you.
A founder who can articulate what they're building — clearly, confidently, on camera — earns trust faster than any pitch deck. Enterprise buyers watch it before the call. Investors send it around before the meeting. Press uses it before the interview. It becomes the thing that explains you when you're not in the room.
Most founder videos fail because they're produced before anyone has figured out what the founder actually needs to say. We script before we shoot. We study your company, your positioning, and the specific gaps in how you're currently perceived — then we build the narrative around closing those gaps.
The result is a 60 to 90 second video that works everywhere: website hero, LinkedIn, investor materials, press kit, conference speaker profiles. One asset that keeps earning trust long after it's made.
We've produced founder videos for companies backed by Coatue, Benchmark, and Slow Ventures.
Instead of a founder talking to camera - we built a chorus. Every person the Ichi Plan actually serves - builders, reviewers, developers, founders - tells their own side of the story. We handled creative direction and production, start to finish.
Confident, punchy Libermans Futuricon is a founder video unlike any other: a fully original world built around David and Daniil Liberman and the ideas behind their $400M company. We handled every layer - creative direction, script, art direction, directing, and custom-composed original music - so nothing was borrowed or generic. The result is a film that works as a business asset and something you'd actually want to watch.
Michelle Young - the founder of The Michelle Young Foundation shared her thoughts on the big pivot from television career - and we filmed it. We captured the founding moment on video and shot a full editorial photoshoot in a single production day, delivering a founder film and media-ready visuals for multiple outlets simultaneously. The organization connects students to opportunity. We made sure its arrival looked like it.